Case study – Manufacturing photography with Deceuninck UK

Sector: Manufacturer of high performance windows and doors

About the client

With a heritage spanning over 80 years, Deceuninck is at the forefront of innovative, high-performance windows and doors. From their headquarters in Belgium and their UK head office and production in Calne, they supply award-winning PVC-U windows and doors for the residential, commercial, and housebuilding sectors.

Deceuninck’s brief

In 2025, Deceuninck set out to capture high-quality photography of their UK operation. They wanted to showcase everything from the manufacturing processes and skilled teams behind the scenes to their showroom and warehousing. These images were intended for social media, the company website, press releases, and HR materials, all aimed at reflecting Deceuninck’s passion for innovation, quality, and people.

Our approach

Collaborating closely with Deceuninck’s marketing team, we explored their brief, and developed a detailed shot list. The goal was clear: capture the precision of their manufacturing alongside the personality and spirit of their teams. The shoot took place across multiple locations including the factory floor, quality control stations, the showroom, and the warehouse.

Throughout the day, the focus remained on creating authentic and professional images while keeping the atmosphere relaxed and natural. Team members quickly felt at ease, allowing their true character to shine through. Attention to lighting, movement, and detail helped weave a visual story that celebrates Deceuninck’s innovation, teamwork, and commitment to high standards at every stage.

Nick Cole Photography - behind the scenes photographing in a factory with Deceuninck UK

The results

The final collection offers a versatile set of images that Deceuninck UK can proudly use across all platforms: social media, their website, press materials, and recruitment campaigns. These photos do more than showcase operations and expertise; they capture the people and culture behind the brand, highlighting professionalism and collaboration.

This project has provided Deceuninck UK with a rich portfolio that brings their story to life. It strengthens their brand identity and helps build meaningful connections with customers, partners, and future talent.

Nick demonstrated an exceptional level of professionalism…

I recently had the pleasure of working with Nick on a corporate photography project and from the outset, he demonstrated an exceptional level of professionalism, beginning with an impressively thorough briefing process, which I believe is what contributed to getting the perfect shots that reflect who we are as a company. From planning and execution to post-production and delivery, Nick exceeded expectations. I was particularly impressed by the turnaround time – Nick delivered the final images ahead of schedule without compromising on quality.

Gaby Handy, Marketing, Deceuninck UK

Need some help or have a question about manufacturing photography?

Get in touch and tell me about your plans.